Spotify has introduced an innovative AI feature for its popular annual Wrapped campaign: a personalised Spotify Wrapped AI Podcast that dynamically recaps your year in music. Developed in collaboration with Google’s NotebookLM, this podcast transforms your listening habits into an engaging audio narrative.
The AI-generated podcast features two virtual hosts from NotebookLM who discuss your favorite tracks, artists, and how your musical tastes evolved in 2024. Each podcast is uniquely tailored to the listener, offering an interactive way to explore their audio preferences. The feature is powered by NotebookLM’s Audio Overviews, which convert static data into conversational audio content.
To listen to your Wrapped AI Podcast, navigate to the Wrapped feed on your own Spotify homepage or visit spotify.com/wrappedAIpodcast. Tap “Your Wrapped AI podcast” to start listening. Users can also share their podcasts with others or download them for personal use.
images courtesy of Google
The Wrapped AI Podcast is currently only available in English to eligible Free and Premium Spotify users in the U.S., U.K., Australia, New Zealand, Canada, Ireland, and Sweden. However, it is being offered for a limited time.
Why is this important?
This collaboration between Spotify and Google NotebookLM marks another step in blending personalised content with AI technology, and gives some indication of how AI content generation may be curated in the coming months.