OpenAI release new Chat-GPT4o (omni model)
OpenAI’s recent announcement of the GPT-4o (omni) AI model represents a significant milestone in the field of artificial intelligence. The tech company revealed its new flagship model, promising enhanced speed and accuracy, whilst making it freely available to all users, a departure from its previous paid model. The updates accompanying the GPT-4o release include improvements […]
How Snapchat is climbing back to the top
Snapchat, once regarded as a fading star in the social media constellation, has embarked on a strategic overhaul to rejuvenate its platform and remain competitive against its rivals. Departing from the conventional notion of social media, Snapchat has successfully pivoted to rebrand itself as a messaging service, prioritizing authentic connections over the superficial popularity contest […]
Snapchat new advertising platform boosts growth
Snapchat’s user base expanded by a substantial 422 million, surpassing expectations and reaching a total of 422 million daily active users in the first quarter of the year. Concurrently, revenue surged to $1.2 billion, reflecting a 21% rise compared to the same period last year and exceeding analyst consensus estimates of $1.12 billion. Snap Inc., […]
Meta launches next-gen of Smart Glasses with Meta AI Updates
Meta, in collaboration with EssilorLuxottica, has released its second-generation smart glasses, which have been experiencing high demand, frequently selling out due to their popularity. Ray-Ban Meta smart glasses collection is being expanded with new styles that cater to a broader range of face shapes, ensuring a better fit for consumers, which now include a low […]
Meta launches advanced Llama 3 Model for AI
Meta has intensified its competition with OpenAI and Google by unveiling Llama 3, its latest large language model, along with a real-time image generator. The firm aims to narrow the gap with OpenAI, pushing Meta AI, powered by Llama 3, as a leading AI assistant accessible across various platforms such as Facebook, Instagram, WhatsApp, and […]
EU concern over TikTok Lite app that rewards users
The European Commission has raised concerns over TikTok’s new feature, TikTok Lite, which rewards users for watching videos on the platform. The Commission has given TikTok a 24-hour deadline to provide a risk assessment of the new service amidst worries that it could exacerbate addiction among children. TikTok Lite, recently launched in France and Spain, […]
AI platforms race to release new models
In a remarkable turn of events, OpenAI, Google, and the French AI startup Mistral have simultaneously unleashed their latest cutting-edge AI models, setting the stage for an upcoming surge in industry innovation during the summer. This synchronised release activity coincides with the anticipation surrounding the imminent debut of the next iteration of GPT, the backbone […]
Google announces new Search features to verify content and images online
Google has announced four new search features designed to help users quickly evaluate information and gain context when browsing online. Firstly, the “About this result” feature provides information about a website before clicking on it, including how it’s described on Wikipedia and other web sources. This feature is now available in 40 additional languages globally. […]
Meta announces latest update on labelling AI-Generated content
Meta has updated its approach to handling manipulated media and AI-generated content, following feedback from the Oversight Board and extensive policy reviews. The platforms acknowledge the need for a broader scope in addressing manipulated media, particularly as AI technology advances. Previously, their approach primarily targeted videos altered by AI to make individuals appear to say […]
TikTok: how the social media platform is disrupting markets and digital strategies
From influencing the charts to driving consumer decisions, TikTok’s explosive growth has disrupted markets and become woven into daily life. Its fusion of social media and e-commerce has compelled digital marketers to rethink their strategies and provided new ways for brands to engage with their audiences. So, what makes TikTok different from the platforms that […]
Google announces updates to Shopping AI Search features
Google is enhancing the personalized shopping experience for users through various tools and features. With over a billion shopping searches daily and a vast array of products available through the Shopping Graph, Google aims to simplify the process of finding desired items for users. One of the key features introduced is style recommendations, where users […]
Google announces expanded partnership with Reddit
Google has announced an expansion of its collaborative partnership with Reddit, aiming to deepen their collaboration across various fronts. This move signifies a concerted effort to leverage Reddit’s vast platform for authentic conversations and experiences to enhance user experience and accessibility. The foremost aspect of this expanded partnership is the introduction of a new Cloud […]