Meta announces it will show 50 NBA games on Meta Quest
Meta has announced that the company is showing more than 50 live NBA games in virtual reality (VR) on Meta Quest. This will include five in immersive, 180-degree VR. Now, users can watch more than 50 upcoming games in XTADIUM and Meta Horizon Worlds on Meta Quest. In the future, fans will be able to […]
Instagram rolls out Quiet Mode to improve teen experience
Instagram has rolled out its ‘Quiet Mode’ function as part of its ongoing work to improve user experience and give people more control over the content they wish to see and the time they spend on the platform. How will Quiet Mode benefit users? Quiet Mode enables you to temporarily silence push notifications on Instagram. […]
Half of users’ time on Meta platforms is now spent on video
In a recent speech at the ‘Hello Tomorrow’ conference in London, Meta’s group director, Sophie Neary, claimed that younger users are embracing video content on Meta’s platforms. Now, Meta claims younger audiences are embracing the company’s platforms, rather than deserting them. Meta continues to argue that the consumption habits of different age groups have created […]
NFL and Google partner to bring fans the next generation of NFL Sunday Ticket
Starting with the 2023 American football season, all ‘out of market’ Sunday afternoon National Football League (NFL) games will be available on YouTube TV & YouTube Primetime Channels. This is because the NFL has signed a multi-year agreement with Google that grants YouTube TV and YouTube Primetime Channels the right to exclusively distribute NFL Sunday […]
Apple fined for privacy related issues
Apple are the latest tech giant to be fined for breaking privacy regulations. The company harvested data for targeted ads without gaining proper consent and have been ordered to pay an $8.5 million fine by French data protection authority, CNIL. Unlike other big tech competitors, Apple has not been pulled up over privacy that often, […]
Apple Explores AI for Audiobook Narration
Apple have taken advantage of a lucrative and fast-growing audiobook market and have just released a catalogue of books narrated using AI technology. But what does this mean for the future of human narrators? Will authors benefit from AI voice? Apple says this feature will help independent authors who might not be able to convert […]
New in 2023: GPT-4 – just how powerful will it be?
An eventful year in digital ended with a bang as OpenAI took centre stage with their announcement of ChatGPT on the 30th November 2022. It is fair to say that much will be said, discussed and written about OpenAI’s advancements in the space of conversational search in 2023. The eagerly anticipated release of GPT-4 will […]
Meta reinvests in ‘traditional’ products once again
Throughout 2022, much of the Meta-based news has stemmed from the company’s investment in the metaverse. However, with the year now drawing to a close, Meta appears to be pivoting back towards its ‘traditional’ products once again. This is because the company has made big changes to both WhatsApp and Instagram, two of its core […]
TikTok explore transparency with their algorithm
TikTok have added a simple new feature within their ‘For You’ section that explains to TikTok users why they’re being recommended video content. This will then provide the user with the reasoning behind the suggested videos based on your engagement, following decisions within your account, and geographical location. Back in 2020, TikTok explained the top-line […]
New landing page report in GA4
Google Analytics have announced a new landing page report in GA4. This well used report in UA (legacy) Google Analytics will be well received by digital marketing professionals that have used GA for years. You can navigate to the report via ‘Reports’ > ‘Engagement’ > ‘Landing page’ and it’s possible to then cross filter the […]
Is Sustainability Now Crucial For Business Success?
“B Corps”. “Ecopreneurs”. “Zero Carbon Brands”… In recent years, as the pace of climate change hastened, so has the pressure on businesses to do something about it. Yet a majority of companies still have no real sustainability strategy. Many are understandably concerned about potential impacts on revenue and loss of custom. Are these worries justified?.. […]
Apple and MLS announce MLS Season Pass will launch next year
Prior to the new season starting on 25 February, 2023, Apple and Major League Soccer (MLS) have announced that MLS Season Pass will launch on February 1. Pricing for MLS Season Pass will be announced at a later date, but those who purchase a full-season ticket package with an MLS club will receive MLS Season […]