A billion comments links for 10 bucks? Don't do it!
Google anything to do with SEO link building and you will be offered so many different desperate attempts to spam the search engine results pages (SERPS). Links within comments areas is an area of SEO that if done in the nature of good blogging (i.e. your anchor text isn’t ‘Viagra’ and you don’t go hunting […]
Probe your SEO agency
Credit where credit is due to Google’s anti-spam team in 2011. According to Econsultancy outsourced SEO has increased with 56% of companies with search activity using an external service provider. There are more SEO freelancers, consultants and agencies than ever. Everyday I come across very risky, grey/black hat techniques employed despite considerable changes in Google’s […]
Our search engine optimisation packages
Please view our new search engine optimisation package and pricing information on this slideshare presentation: Spike SEO Services – Packages & Pricing View more presentations from Spike_Digital
Panda proof : the perfect traffic mix
When you look at your website statistics, are you concerned that you are reliant on one particular traffic source? There is a hangover from the increasing awareness of SEO that Google has already taken care of with it’s crushing Panda update. Simply put, you could be limiting your search potential by being too dependent on […]
Bing SEO – SMX London
Chitika presentation on Bing.com Some great research from Chitika… Why use Bing.com Increasing trafficHigher CTRs on Yahoo and Bing (nearly double Google.com) SEO differences Forums achieve higher rankings in the long tail.65% of content farms appear further down the SERPs than Google.comBing.com is worse than Google.com at broad matchingVerbatim keyword matching is a good example […]
Content strategy for the web
Content post panda update is nearly king then? Content strategy can be tough if your product or service is not sexy but it is a must for your SEO development. In this post, I have demonstrate how I break down content strategy from concept to implementation. The long tail of search means that if you […]
What the Panda update means to small businesses
After knocking out some well established e-businesses in the US, Google’s well publicised Panda update has now caused fun and games over the pond here in the UK. Recognised brands have been hit such as Ciao and Play.com (see this list for the winners and losers) leading to development/marketing teams frantically working around the clock […]
Google’s +1 – will we ‘like’ this?
As the Facebook movement gathers velocity, Google.com are showing real commitment to answering their critics in this area. Google.com will be launching a button that will endorse or recommend a website. If you have a Google account then you will be able to see what other friends have ‘+1’ed’ a website. As Google’s huge selling […]
Google's +1 – will we 'like' this?
As the Facebook movement gathers velocity, Google.com are showing real commitment to answering their critics in this area. Google.com will be launching a button that will endorse or recommend a website. If you have a Google account then you will be able to see what other friends have ‘+1’ed’ a website. As Google’s huge selling […]
The Panda update
What is the new Google update – Farmer or Panda…will you suffer a traffic loss? If you are providing content that has a good level of uniqueness and don’t allow for high levels of content to be uploaded with little moderation then you should be OK. When the Panda update occurs in the UK there […]
Google cache tool
An intuitive Google cache module is something that I haven’t come across. This tool could alert/report when a backlink had been cached for the first time – allowing an SEO manager to monitor any potential impact. This theme could then be widened into a cached backlink count within any set date parameter – split by […]
Anchor text guide
Anchor text in the SEO world is part of the large determinant of inbound links. In recent years, many SEO campaigns have created high volumes of keyword anchor text links in an attempt to show relevancy. Post Vince update (mid 2009), webmasters have to consider how to demonstrate to search engines that they are an […]