10+ Adwords changes on the way
On a post written yesterday on the Google Adwords blog, the search engine marketing communities have been teased with an announcement of 10+ new advertising features. The Adwords updates will be publicised next Tudsay (22nd April 2014). Adwords invite you to keep up with the announcements with a livestream that will email you (register here), […]
Is your mobile site in need of inspiration?
Are you at 1st base with your mobile website? Many UK businesses have now tentatively taken the step to have a mobile site – either standalone or encorporated within a responsive design. Due to the surge in widespread smartphone use and mobile ecommerce getting to 1st base has been the order of the day. At […]
Being a step ahead with Adwords (not provided)
The search engine marketing industry is rife with software and tools that dip into the Google Adwords API for various data sets. The value that automatically analysing this data and providing detailed recommendations for either search engine optimisation or Google Adwords pay-per-click can be immense and has underpinned much commercial growth. A.J. Ghergich‘s blog post […]
What is the content opportunity in relation to Hummingbird?
Google Hummingbird affected 90% of search results and transformed the long tail query results in particular. It is the biggest algorithmic change in Google’s history since 2001. Hummingbird is Google’s first well publicised move towards emphasis on meanings of phrases and concepts and is very much an SEO game changer. Whilst the large wave of […]
SEO Marketing has never been more alive
For me, the concept of optimising web content has gone nowhere. In Yorkshire speak, Google has got the SEO industry to ‘wind their necks in’ with the spam and concentrate on delivering a compelling message. Call it what you want, SEO meets marketing…why not call it SEO marketing? Kind of nerd meets flower arranger I […]
Magento Web Developer position – West Midlands
Position: Magento Web Developer Salary: Circa £30,000 per annum depending on experience Location: West Midlands Contact: Duncan Colman Join one of the UK’s leading online stockists of DIY products who now require an experienced Magento Developer to be responsible for the development, build and migration of their e-commerce sites from a bespoke platform onto the […]
How to link your Adwords & Webmaster Tools
On the quiet, I am a bit of a multi-channel attribution nerd. It simply rocks my loser geek world. So when Google Adwords introduced linkage between SEO and PPC reporting to show how the two affect each other you can imagine my glee. What I like about this is that its *dead simple* to do. […]
How to link your Adwords & Webmaster Tools
On the quiet, I am a bit of a multi-channel attribution nerd. It simply rocks my loser geek world. So when Google Adwords introduced linkage between SEO and PPC reporting to show how the two affect each other you can imagine my glee. What I like about this is that its *dead simple* to do. […]
1 simple way to become more authoritative on Google+
City Experts – Google needs more reviews Google are getting more competitive with Yelp in the local online space. Both companies are making strategic acquisitions and both companies (particularly Google) are tinkering with their online value proposition. The recent soft launch of City Experts aims to incentivise Google+ users once they’ve written 50 reviews within […]
Submitting A Reconsideration Request
Many SEO agencies have strong opinions on reconsideration requests and use of the disavow tool. So you are in a hole with your organic visitor levels due to previous SEO history. I am uncomfortable with people in SEO pretending that they’re whiter than white when really everyone has either experimented or carried out link building […]
SEO – OLD SCHOOL VS NEW SCHOOL INFOGRAPHIC
The key to SEO in 2013 is integrating with user experience, social media marketing and truly high quality content
Interflora brand penalty is lifted by Google
Interflora Brand Penalty Lifted The SEO world got its knickers in a twist when news broke on Interflora getting a brand penalty on Google.co.uk. As if 2012 wasn’t a clear enough message on buying links. Was it worth it Google? For the past week getting Mothers Day flowers sorted was a tiny bit trickier…although I […]